Joe Marino

Joe Marino

What Is an Ad Tech Operating System for Local Media?

What Is an Ad Tech Operating System for Local Media?

Today’s local media organizations are managing more channels and data than ever. In response, leaders have bolstered their tech stacks. Over time, though, this dynamic has forced sellers and operators to work…

Jenn Scilabro

Joe Marino

July 21, 2026

Jennifer Scilabro in The Intelligence Record: Local Media’s Margin Problem Lives in the Systems, Not the Sellers
Decision Drag slows local Media Ad Sales Growth

Jennifer Scilabro in The Intelligence Record: Local Media’s Margin Problem Lives in the Systems, Not the Sellers

Every local media company is looking at the same two things right now: cutting expenses and growing margin. Almost none have looked at the systems sitting underneath the selling operation — and…

Jenn Scilabro

Joe Marino

June 15, 2026

The Omnichannel Dashboard: One Screen, Every Channel, No Spreadsheet Glue

The Omnichannel Dashboard: One Screen, Every Channel, No Spreadsheet Glue

By: Joe Marino, CEO and Founder Most local media reporting still happens in a spreadsheet. Not because anyone wants it to. Because the data lives in different places. CTV reporting in one…

Jenn Scilabro

Joe Marino

April 24, 2026